Tuesday, 5 April 2011

Kana Software Buys Social Media Monitoring Platform Overtone

Kana Software has acquired Overtone, which develops a social media monitoring and customer listening platforms for large, brand name companies. The terms of the transaction were not disclosed. Overtone, which has raised $20.5 million in funding, develops a SaaS applications that allows companies to monitor social media platforms and analyze customer sentiment, emerging issues, and topic trends.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/XS15JEZdP2c/

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